Why not just debut tuide in Pledis instead of wasting money on establishing a new label?

Hybe is about to debut a new girlgroup called tuide under a new label that they just established 2 months ago called ABD which basically just Pledis adjecent because the CEO and majority of the executives and staffs come from pledis, the group members also Pledis trainees not to mention Han sung soo the Pledis founder himself Will be their main/ head producer

So i don’t understand why not just debut them directly under Pledis instead of wasting money on establishing a new label? Because it basically just the same people with different company name managing the group?? You might say because Pledis have bad reputation with girlgroups so the public and fans didn’t trust them anymore but that something they can fix by just making this group successful so they can proof themself and gain people trust.

Other Company like SM and YG never stop debuting girlgroups despite their terrible history.

submitted by /u/BeginningIsland3915
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