Why didn’t BESTie succeed in their original run?

I’ve been LOVING BESTie’s return to kpop in the past month. Love Options is a great Brave Bros banger and I’m glad that the Korean general public “picked” it as the one to bring back right now. They are so talented and deserve success and I hope they keep doing more! Back in the day, I really loved their song “Excuse Me” and I remember really jamming to it when they were promoting it. It made me wonder why the group never really ‘succeeded’ like their peers.

I thought a little bit about this and am thinking that their music/style just sounded a little bit too much like SISTAR/other groups of the time, to the point that they didn’t really have an individual identity to stand out with. I went back to some of their styling during the actual “Love Options” era and the outfits, styling, etc. just screamed SISTAR. I think they found their sound a little more by 2015 with “Excuse Me,” but the styling for that concept was so strange lol (they wore lingerie over their actual clothes…).

Curious if others have thoughts!

submitted by /u/idlechungha
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