“Nike is preparing a mega campaign for the 2026 FIFA World Cup. The campaign will feature BLACKPINK Lisa, G-DRAGON, Kim Kardashian, Kylian Mbappé, Cristiano Ronaldo and more” It is still crazy to see Idols in these spaces for such a huge event wow!

Latest News from Korea

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  Huons Global moves to calm investors over controversial mergerMay 22, 2026
  Huons Global moved Friday to contain growing shareholder concerns over a planned merger between two of its affiliates, saying the deal is critical to securing the prescription drug and health supplement conglomerate’s long-term growth engine and stabilizing funding for its unprofitable biotech unit. The holding company said it will hold a shareholder meeting to explain the rationale behind the merger… Read more: Huons Global moves to calm investors over controversial merger
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  Seoul stocks up late Friday morning after previous session’s rallyMay 22, 2026
  Korean stocks traded higher late Friday morning, tracking overnight gains on Wall Street, as investors took a breather following the previous session’s sharp gains. The benchmark Korea Composite Stock Price Index (KOSPI) went up 33.27 points, or 0.43 percent, to 7,848.86 as of 11:20 a.m. On Thursday, the KOSPI spiked more than 8 percent on tech gains. Overnight, U.S. stocks… Read more: Seoul stocks up late Friday morning after previous session’s rally
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  Korea becomes world’s No. 2 cosmetics exporter as trade surplus tops $10 bil.May 22, 2026
  Korea’s cosmetics trade surplus reached $10.1 billion in 2025, surpassing the $10 billion threshold for the first time and rising 13.5 percent from 2024, the Ministry of Food and Drug Safety said Friday. Exports hit a record $11.4 billion, up 11.8 percent year-on-year, while imports edged down 2.3 percent to $1.29 billion. Korea’s cosmetics exports ranked second globally in 2025,… Read more: Korea becomes world’s No. 2 cosmetics exporter as trade surplus tops $10 bil.
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  Frustrated Indian youth flock to political party led by cockroachMay 22, 2026
  NEW DELHI — It began as a satirical online project. Now millions of young Indians are flocking to it as an outlet for their frustration. A parody political party called the Cockroach Janta Party, with the insect as its symbol, has exploded across India’s social media by turning absurdist humor into protest. Memes and short videos mocking corruption, joblessness and… Read more: Frustrated Indian youth flock to political party led by cockroach
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  HD Hyundai, Mykolaiv Oblast sign MOU to redevelop war-torn UkraineMay 22, 2026
  Engineering giant HD Hyundai will expand efforts to rebuild war-torn Ukraine by diversifying support channels using its construction equipment arm. HD Hyundai Construction Equipment said Friday it signed a memorandum of understanding (MOU) with Ukraine’s Mykolaiv Oblast State Administration to provide the support package. HD Hyundai Vice Chairman Cho Young-cheol, HD Hyundai Construction Equipment President Moon Jae-young and Mykolaiv Oblast… Read more: HD Hyundai, Mykolaiv Oblast sign MOU to redevelop war-torn Ukraine

Latest Entertainment from Korea

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  LE’V Steps Into the Light: “Spotlight Soul” Captures the Artistry, Growth, and Glow of a New Era in the 2026 Season’s Greetings CollectionJanuary 10, 2026
  Photo Credits: CHROMOSOME LE’V Illuminates 2026 with “Spotlight Soul” LE’V enters 2026 with a statement that feels both cinematic and deeply personal. His Season’s Greetings “Spotlight Soul” concept photos reveal a striking evolution — one that merges emotional depth with artistic clarity. The project, released as a collector’s visual experience, celebrates not just another year but LE’V’s firm grasp on identity, craft,… Read more: LE’V Steps Into the Light: “Spotlight Soul” Captures the Artistry, Growth, and Glow of a New Era in the 2026 Season’s Greetings Collection
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  KiiiKiii Leesol & Haum Illuminate SPUR x Dior Addict’s January 2026 Issue with Daring Light, Sensual Motion, and New Beauty CodesJanuary 10, 2026
  Photo Credits: SPUR Dior Starship Entertainment A New Year, A New Iconic Pairing SPUR Magazine opens 2026 with a collaboration that feels both intimate and electric. The January 2026 Issue Pictorial Preview showcases KiiiKiii Leesol and Haum in a visual dialogue infused with Dior Addict’s luminous rebellion. Titled “Light Moves: The Addict State of Mind”, the spread captures the interplay of motion, reflection, and self-definition—a signal… Read more: KiiiKiii Leesol & Haum Illuminate SPUR x Dior Addict’s January 2026 Issue with Daring Light, Sensual Motion, and New Beauty Codes
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  Breaking Boundaries: ifeye × KITTO Taiwan Redefine Visual Storytelling in the January 2026 Pictorial — A Fusion of Innovation & IdentityJanuary 10, 2026
  Photo Credits: Hi-Hat Entertainment The Convergence of Vision and Identity The January 2026 Pictorial from ifeye × KITTO Taiwan marks a defining moment in East Asian creative media. Framed as both a celebration and an evolution, the collaboration bridges art direction, fashion narrative, and technological fluidity to capture a new generation’s pulse. More than a photoshoot, this issue acts as a visual manifesto—an exploration of… Read more: Breaking Boundaries: ifeye × KITTO Taiwan Redefine Visual Storytelling in the January 2026 Pictorial — A Fusion of Innovation & Identity
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  Xiaoting in Full Bloom: Kep1er’s Shining Star Redefines Power, Grace, and Global Glamour in Wonderland China’s January 2026 Cover StoryJanuary 10, 2026
  Photo Credits: KLAP ENTERTAINMENT Kep1er’s Xiaoting Captures the Moment Kep1er’s Shen Xiaoting steps into 2026 as a muse of modern elegance, fronting the January 2026 Wonderland China cover with an aura that’s both futuristic and fiercely grounded. As one of the brightest stars of her generation, Xiaoting embodies the balance between aspiration and artistry that defines global pop’s next chapter. “Confidence is not just… Read more: Xiaoting in Full Bloom: Kep1er’s Shining Star Redefines Power, Grace, and Global Glamour in Wonderland China’s January 2026 Cover Story
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  BTS’s V Radiates Timeless Charisma in GQ Korea x Cartier’s February 2026 Cover: A Monument to Modern Elegance and Emotional PrecisionJanuary 9, 2026
  Photo Credits: GQ Korea – Cartier – BigHit Music. – BTS V x Cartier: The Sound of Stillness and Strength For GQ Korea’s February 2026 issue, the cover unfolds like a cinematic confession. BTS’s V (Kim Taehyung)—known for his magnetic duality of mystery and warmth—joins forces with Cartier, the house synonymous with precision, artistry, and legacy. Together, they create a visual symphony that celebrates… Read more: BTS’s V Radiates Timeless Charisma in GQ Korea x Cartier’s February 2026 Cover: A Monument to Modern Elegance and Emotional Precision

Learn People & History of Korea

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  The Evolution of Busan: A Historical Journey Through South Korea’s Second Largest Metropolitan CityFebruary 7, 2025
  Ancient Beginnings: The Founding of Busan Busan, known as the second largest metropolitan city in South Korea, has a rich history that dates back to ancient times. The earliest recorded existence of Busan can be traced to the Goryeo Dynasty, where it was referenced as a vital coastal settlement. Its strategic location along the southeastern coast of the Korean Peninsula… Read more: The Evolution of Busan: A Historical Journey Through South Korea’s Second Largest Metropolitan City
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  The Evolution of Pyongyang: A Journey Through History, Economy, and Political DynamicsFebruary 6, 2025
  Introduction to Pyongyang Pyongyang, the capital city of North Korea, serves as a prominent symbol of the nation’s history and culture. Geographically located on the banks of the Taedong River, in the southwest part of the country, Pyongyang is situated within a strategic area that has historically facilitated trade and cultural exchange. The city’s origins can be traced back to… Read more: The Evolution of Pyongyang: A Journey Through History, Economy, and Political Dynamics
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  The Evolution of Seoul: From Ancient Korea to Modern Metropolis and BeyondFebruary 5, 2025
  Ancient Beginnings: The Founding of Seoul The city of Seoul, known today as the vibrant capital of South Korea, has ancient roots that trace back to the Three Kingdoms period of Korea, specifically the kingdoms of Baekje and Silla. Evidence suggests that Seoul was originally established as a settlement given its strategic geographical advantages. Nestled within the Han River basin,… Read more: The Evolution of Seoul: From Ancient Korea to Modern Metropolis and Beyond
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  Exploring Korean Traditional Games in Squid Game: From Season 2 to Upcoming Season 3January 30, 2025
  Introduction to Korean Traditional Games Korean traditional games have long been an integral part of the country’s cultural landscape, offering more than mere entertainment. These games, which range from simple children’s pastimes to complex community activities, hold significant cultural significance and often serve as a means of preserving history and promoting social interaction. Rooted in centuries of tradition, these games… Read more: Exploring Korean Traditional Games in Squid Game: From Season 2 to Upcoming Season 3
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  Unveiling the Past and Present of Saju: The Art of Korean Fortune TellingJanuary 30, 2025
  Introduction to Saju Saju, a traditional Korean fortune-telling practice, is an intricate art that seeks to interpret an individual’s fate based on their birth date and time. The term “Saju” translates to “four pillars” in English, referring to the four critical components derived from these time markers: year, month, day, and hour. This method holds significant cultural value within South… Read more: Unveiling the Past and Present of Saju: The Art of Korean Fortune Telling