Why do you think Lisa’s Alter Ego and Jisoo’s Amortage underperformed compared to Jennie’s Ruby and Rosé’s rosie?

I’m genuinely curious about this and not trying to hate on anyone just looking at the numbers and trying to understand.

All four BLACKPINK members are signed to US labels, so you’d expect strong US sales and streaming numbers, but Lisa and Jisoo’s solo releases didn’t perform well commercially.

**Lisa – Alter Ego**

– Spotify (first day, filtered): ~8.9 M

– US sales: ~45.5 k first week

– Korea sales: ~70 k first week

**Jisoo – Amortage**

– Spotify (first day, filtered): ~5.35 M

– US sales: ~5.4 k first week

– Korea sales: ~520 k first week

**Jennie – Ruby**

– Spotify (first week): ~29 M

– US sales: ~56 k first week

– Korea sales: ~660 k first week

**Rosé – rosie**

– Spotify (first week): ~33.3 M

– US sales: ~100 k first week

– Korea sales: ~450 k first week

looking just at US performance, Spotify, and Korea sales, Lisa and Jisoo lag behind Jennie and Rosé in most aspects.

I’m curious to hear people’s thoughts. Do you think it’s the music, promotion, timing, or something else affecting international reception? and what do you think the girls can do differently for their next releases?

submitted by /u/Low-Sink9024
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