Live singing on music shows is making a comeback?

Aug 9, 2025

(I’m a girl group fan so this really only applies to girl groups. I don’t really know what’s going on with boy groups.)

Especially with some of these rookie groups! Kiiikiii, ifeye and Say my Name performing with live vocals and minimal backing tracks on Music Bank yesterday. Kiiras and Baby Don’t Cry had some very live stages in their debut eras, and SM let h2h sing live for a couple (?) of their Style music show performances.

Soloists too, Yena and Yves are serving live vocals on their solo comebacks this week.

Yes, obviously for some groups live singing never went out of style (NMIXX, i-dle, Itzy come to mind), but I feel like this is maybe the first time ever I’ve tuned into a music show and been pleasantly surprised to hear real voices in the majority of GG performances, ESPECIALLY rookies!

I wonder why the shift in trend – lipsync used to be (and for many, still is) the norm for music shows. But 5th gen seems to be putting much more emphasis on live performance. Whatever the reason, I hope it sticks. I love love love live vocals, it adds so much to the performance. It’s great to see performers singing live even with difficult choreos.

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Live singing on music shows is making a comeback?

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