Pop sensation Lisa from BLACKPINK has just become the newest ambassador for luxury health brand Erewhon, launching a limited edition drink called “Thai Up the World” that’s set to take the California beverage scene by storm.
The K-pop star’s signature iced tea features a unique blend of unsweetened black tea, ARMRA colostrum, organic heavy cream, maple syrup, and vanilla powder – a wellness-focused twist on the classic Thai beverage. What makes this collaboration extra special is that proceeds from the drink will directly support Best Friends Animal Society, helping to find loving homes for abandoned pets.
Available exclusively at Erewhon stores for $11, fans can catch Lisa’s creation until February 7th, perfectly timed with her upcoming appearance in the third season of HBO’s “The White Lotus”.
True to her global influencer status, Lisa continues to showcase her ability to blend cultural representation with philanthropic efforts, turning a simple drink into a meaningful experience that extends far beyond just refreshment.
Also, BLACKPINK’s Lisa has electrified fans worldwide with the introduction of Roxi, her bold and unapologetic alter ego featured in her debut solo album ‘ALTER EGO’.
Released on January 8th, 2025, the album marks a transformative moment in Lisa’s artistic journey, presenting a multi-dimensional persona that breaks away from her previous polished image.
Roxi represents Lisa’s creative rebellion – a fierce, edgy character that embodies vulnerability and empowerment through an eclectic mix of musical styles ranging from trap beats to sultry R&B melodies.
The album’s concept revolves around five distinct characters, symbolized by a five-point star, with Roxi emerging as the most provocative representation of Lisa’s inner creative spirit.
Fans have already embraced this new narrative, with social media buzzing about Lisa’s courageous artistic exploration and her ability to redefine herself beyond her BLACKPINK identity.
The album’s lead single and accompanying cinematic music video have already trended globally, cementing Lisa’s status as a solo powerhouse ready to inspire fans to embrace their own unfiltered selves.
#BLACKPINK’s #Lisa unveils her solo album ‘ALTER EGO’ (Roxi version)https://t.co/HwgTAjWdCU
— allkpop (@allkpop) January 8, 2025
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