Is SM setting NCT Dream up? Hear me out I’m going somewhere with this

Two title tracks in a row now they’ve been given lesser versions of songs immediately released by Riize just a few months prior. First Riize released Impossible as a pre release single which was called a View doppelgänger and instantly loved and is considered one of the best songs of kpop last year. Then a few months later When When I’m With You comes out and gets called another View clone except this one was hated and considered boring and forgettable. But it’s another SM house dance track that is clearly modeled after View just not good.

Then this year Riize comes out with Ember to Solar as a pre mv release, a very futuristic and synth heavy retroish pop song. It’s just a bside but like I said it got an mv and music show performances and managed to chart for a while on kcharts. Then a few months later Chiller and BTTF comes out, two futuristic synth heavy songs except they are totally atonal and compromised of multiple clashing parts and barely a chorus to speak of. And both flop completely.

SM artists have released similar songs all the time and certain group’s songs become trends within their groups like Snsd’s IGAB and those years where everyone was accused, rightfully, of trying to be neo. But this is just weird as these aren’t massive hits for Riize- as much as Impossible is loved and now a 5th gen bg classic it didn’t perform as well in Korea compared to their other hits and Ember to Solar is just a bside -and they’re not good songs. If it was just a one off or everyone at SM started doing these trends I wouldn’t even notice.

But it seems weird to have your two boy groups who are the same age roughly and already have a branding crash problem to release similar music, especially the same older debuted one to release what song like first draft rejects of the younger one.

submitted by /u/mannimonn
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