Global consumer healthcare company Haleon, known for its Centrum multivitamin, pledged Tuesday to strengthen its commitment to the Korean market, highlighting scientific research suggesting that multivitamins can help improve various health indicators. During a press conference in Seoul, Haleon Korea General Manager Shin Dong-woo said Centrum accounts for the largest share of the company’s sales in Korea, adding that the firm plans to “further strengthen its commitment to the market through enhanced local partnerships and technology transfer.” Following the press conference, Haleon hosted a separate consumer event to showcase research findings on the efficacy of Centrum. During the conference, Park Min-seok, medical affairs manager at Haleon Korea, introduced a series of studies showing that the reasons people take multivitamins is expanding beyond addressing nutritional deficiencies to include a broader range of health indicators, such as quality of life, brain health and healthy aging. Last month, a study on the effects of multivitamins on epigenetic aging clocks in 958 participa
Haleon highlights Centrum multivitamin effectiveness as it deepens commitment to Korean market
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