Do we still need brand related airport pics in 2025?

I was reading an article about the security for Byeon Woo-seok being sentenced to fines over excessive use of force in the airport. The case happened last year. What caught my attention was this part:

“The person under protection (Byun Woo-seok) did not use the airport secretly to avoid being followed, but carried out his schedule openly,” Judge Shin stated. “If (his actions at the time) were intended to prevent the person under protection from being filmed, he could have kept his schedule a secret, covered his face with a hat and mask, and moved to a quiet location.” He then criticized, “At the time, (the person under security) rather exposed his schedule and moved through places where fans gathered as if he was having a ‘fan meeting.’”

(translated from the original article with google translate)

We are right in the middle of PFW (with NYFW, LFW, MFW before) and there are several idols travelling for brands – and they all use the airport as a scheduled photoshoot to promote their events. The idol has to show up wearing the brand for the press to take pics, that generate articles and are posted on the brand’s social media. It is part of their duties. Is this really needed in 2025?

The judge talks about how the actor could have kept his schedule a secret, but this is impossible with fashion week shows. Yes, fans should not be going to the airport. But making these airport travels so public, so the idol is seen, end up encouraging fansites and have fans treat the airport as something that it isnt. And you also have a lot of press disturbing a place that is meant for regular people to just come and go, without being subjected to crowds.

I believe you can still make news and have their idols post their own pictures going to events, is there really a need for brands to treat the airport as their own runway?

submitted by /u/MidnightCowboy0613
[link] [comments]

Latest News from Korea

Latest Entertainment from Korea

Learn People & History of Korea