Now that Hearts2Hearts has made their first comeback, I wanted to share some thoughts and ask what others think.
Are they considered successful by SM’s standards?
Let’s look at some of their numbers,
these might not be 100% accurate since i got some of this info from their fanbase account on X.
Domestic (MelOn)
1. The Chase
- Realtime Chart: peaked in the 20s
- Daily Chart: peaked in the 30s (Still charting in MelOn Top 100)
2. Style
- Realtime Chart: peaked in the 20s
- Daily Chart: also in the 30s (Stable and could still rise)
🌎 Global stats
Spotify (4M monthly listeners)
- The Chase: 59M
- Style: 21M
- Butterflies: 13M
YouTube Music (33.6M monthly listeners)
- The Chase: 74M
- Style: 37M
- Butterflies: 7.7M
My opinion: These are good numbers, especially for a rookie group. If they were from a mid-tier company, I’d say this is a solid success. But because they’re under SM Entertainment, the expectations are much higher.
In the K-pop community, H2H still hasn’t made that big impact yet.
People don’t really see them as a “successful” SM girl group, at least not yet.
They didn’t have an instant viral hit, and their debut was relatively quiet, though their momentum seems to be building slowly over time.
Among SM stans, I’ve noticed a lot of fans defending them, saying their first or second comeback will be the “breakthrough.” So there’s a lot expectation on their next mini album (coming Q3). It might be their best chance to shift public perception.
From a neutral perspective, I think they’re doing pretty well. But by SM standards? It still feels like they haven’t made much noise.
People expect a lot from SM girl groups, so I’m really curious how SM plan the next comeback and how it’ll be received.
So what do you guys think about H2H so far?
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