I know that in a sense they do with the solists that come from their already established groups but why don’t companies debut an unknown trainee as a soloist. I know in the past artists like BoA and IU didn’t come from a group (correct me if I’m wrong) but think it is a market that has more potential especially since there are so many groups these days.
I know realistically it is easier because the person already has a built-in fan base if they come from a group but that shouldn’t be the only argument to be made. I think if the companies have very talented trainee that could be successful as a soloist i feel like they should try and debut them. But yet more recently, it feels like there’s only a focus on groups, and there was no room for soloists. Like, when was the last time you heard of a soloist coming out of let’s say Jype or SM if they’re not in a group that has already been around.
All of this to say, I think these bigger companies should consider going back to debuting soloists separate from and in addition to groups.
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